L'Oréal USA

Create the beauty that moves the world

Learn More L'Oréal Groupe

L’Oréal has set itself the mission of offering all women and men worldwide the best of cosmetics innovation in terms of quality, efficacy and safety. Here is a close-up on the Groupe’s latest stories.

L’Oréal USA leads the #1 beauty market in the world with its portfolio of more than 35 iconic beauty brands that reach consumers in every category and distribution channel.

We have been devoted to the business of beauty for more than 110 years and achieved our leading position in the United States through a balance of organic growth and strategic acquisitions over the last 70 years. Headquartered in New York City, we employ more than 12,000 people working in facilities across 16 states.

We are proud that more than 2/3 of products sold in the U.S. are manufactured in the U.S. Generating more than $9 billion in sales annually, L'Oréal USA is committed to growth through sustainable innovation, driven by the company's Sharing Beauty With All program for sustainable development across the Group's value chain.

1953

the year L’Oréal was established in the U.S.

35+

brands sold in the U.S.

2/3

of the products sold in the U.S. are produced in the U.S.

$9B

U.S. revenue in 2022

12k+

Employees in the U.S.

600+

U.S. researchers and scientists