NYX Cosmetics Wins WWD Beauty Inc. Award: Brand of the Year

NYX Professional Makeup

NYX Cosmetics was named Brand of the Year in the Women’s Wear Daily Beauty Inc Awards for 2015. Presented on December 10th in New York City, the award recognized NYX in the mass category for its continued social media success and expansion into brick and mortar retail, noting on WWD.com: “Whether it’s an exponential increase in its space at Ulta or the opening of its own stores (plans call for five stand-alone units in California by year end), NYX continues to strengthen its ties with everyday consumers, too.” 

NYX Cosmetics was previously named Brand of the Year by WWD in 2013. 

Learn more here.